Dec 19, 2011

Wisestep now Enables you to Recruit directly from your Website

Often, the simplest of tasks reap the greatest of results. It's a fact we often forget during the trials and tribulations of a candidate search.

Recruiters and hiring managers go to great lengths publishing their jobs in jobs sites, and via social networks. They search long and hard for referrals and scour resume databases for one ideal match. But what about finding candidates right from your corporate website? It's a task which most HR professionals conveniently neglect.

However, the Careers Section on your company's website is a vital tool in attracting and acquiring talent. Jobs posted on your website, are within your own domain, giving them greater credibility and visibility. They will stay there, right at the top, until you choose to remove them yourself. You can even edit a job post, or repost them conveniently.

Moreover, candidates applying through your website usually make a much better fit. These candidates have proven their interest in working with your organization. They had, after all, visited your website to find opportunities at your firm. Such interested candidates will remain loyal and engaged workers, lowering attrition levels within your organization.

A website updated with the most recent job opportunities is a sign of a professional, and well-managed organization. However, it's a task easier said than done. HR executives often have to chase their IT guy to upload recent openings onto their corporate website. So what happens when your company goes into a hiring spree? Can you really afford to lose out on top candidates with a proven interest in your company?

Wisestep offers you a feasbile solution. Try out the Wisestep Careers Page service.

Wisestep Careers Page allows you to integrate a customized careers section onto your corporate website. Design your own careers page – choose the layout, font, and colors to match your corporate brand. Now, in one simple step, you can copy a HTML code and integrate it within your company's website.

Your new careers page will be automatically updated with all jobs you post on Wisestep. No need to wait for your IT guy any longer. These jobs will also be published on 30+ other jobs sites and search engines. You can even share these jobs with your online friends and contacts over Facebook, Linkedin and Twitter. You job posts can now get a broader reach than ever before.

Wisestep also makes it easier for your website visitors to apply for your jobs or refer suitable candidates. Instead of sending over an email, candidates on your careers page can apply directly to job posts. They can fill in their job application form, attach a CV and a cover letter, and send over their applications right from your website. Even better, passive job seekers can select from their friends and followers on Facebook, Linkedin and Twitter, and send over job referrals directly.

Even you employees will now find your hiring process more engaging and transparent. Add the Wisestep App on Facebook, to get your jobs listed on your Facebook Page as well. Now your employees and job seekers can view all job openings on your company's website or your Facebook Page and refer candidates right away. You can even offer them a Referral Reward for successful hires. Our efficient and intuitive Applicant Tracking System will keep track of all referrals you receive.

Wisestep adds a new dimension to your company's website. Now, with an interactive social referral system, you can finally turn your website visitors to job applicants and referrers.

Dec 13, 2011

How Wisestep Enhances your Employee Referral Program

In recent years, social recruitment has been touted as the most rewarding strategy in hiring circles. This might every well be true. However, over 80 percent of all recruiters still agree that they cover most external hires through candidate referrals. Companies which have an efficient in-house recruitment program regularly report to meet 50 to 75 percent of their hiring requirements through referrals from their employees.

Four-fifths of all HR managers prioritize candidate quality above most other hiring criteria. This makes employee referrals even more significant in the present scenario. Employee Referral Programs (ERP) generate considerable number of high-quality candidates, with greater job awareness and lower turnover rates. In this context, replacing your company's ERP with a full-fledged social recruitment effort is ill-advised and short-sighted. HR managers should, rather, utilize the interconnectivity of social media to complement their Employee Referral Programs.

Even the best-run organizations find it difficult to establish a cohesive Referral Program. Noticably, only a small fraction of the employee base regularly engage in such schemes. The main reasons cited by employees for low participation include:

  • Low Awareness: Employees are either not aware of job openings in the company, or the presence of a rewarding referral program.

  • Difficulty in Participation: The referral process is long and time-consuming.

  • Lack of Transparency: Employees are not informed of the status of their referred candidate during the hiring process.

The concept appears simple enough; but, it's anything but simple to execute a world-class Referral Program. Most corporate referral programs struggle to meet 30 percent of their organizational hires. Any failure to optimize the performance of a tool as efficient and effective as an ERP is a failure nonetheless, even if it generates hires inline with industry averages.

Here's where Wisestep can step into a fray.

Wisestep integrates the userability and permeability of online networks into your company's Employee Referral Program – allowing greater internal participation, and higher number of referrals.

The first step towards a successful corporate Referral Program is through improving awareness among the employees. All job openings in the organization should be displayed in a space easily accessible and visible to all employees. With Wisestep, recruiters can update all their latest job posts to their coworkers by sending over individual emails.

Similarly, all jobs posted on Wisestep will also be displayed on over 30 other job sites and search engines. Recruiters and hiring managers can also share these posts on their online profiles or send them over to individual friends and contacts. Moreover, by adding the Wisestep App on Facebook, all new job opportunities will get displayed on the Jobs Section of the Company's Facebook Page.

Add the Wisestep Careers Page to update the company's website with the newest job openings. The customized Careers Page will automatically reflect all changes you make on Wisestep, helping keep your website up-to-date with the latest job information.

Now, employees can easily find and access all job openings at your organization, even while browsing through Facebook. And with an integrated Social Referral System, referring jobs through Wisestep gets done in a single click.

Social media integration allows job posts on Wisestep to be shared, posted, emailed and retweeted by employees. Each job posts comes with a Share option, and easy Refer and Help link. Employees can now share these jobs on their profiles, or send them over to interested candidates. With a single click, they can also select suitable candidates from their friends list within the online network. The ease of access will help giving your job posts a greater reach, by engaging the interest of a larger fraction of employees.

Wisestep also ensures that the hiring process stays transparent to referrers. Recruiters need not follow up individually to each referrer or candidate throughout the process. Instead, they can select from a list of email templates to be send over to the referrer, for each stage in their candidate's progress. This makes sure that the employee feels important and respected - not ignored and lost - within the hiring process. Greater transparency will lead to higher retention of participation in Referral Programs.

Around four-fifths of employers with a sound ERP offer employees referral bonuses/rewards for successful hires. These cash incentives, usually paid out after the selected candidate completes a pre-defined probation period at the company, helps in improving participation and a healthy competition amongst employees.

Jobs on Wisestep can also be labelled with referral rewards. These jobs can again be shared over social media, leading to a greater number of applications. Any click-backs leading to a hired candidate can later be rewarded as advertised. Wisestep intuitive Applicant Tracking System will keep track of all referrals, referred links and ensuing applications.

It is important to realize that while referral programs are probably the best in talent acquisition, most efforts end up in mediocrity. A few simple steps, and Recruiter's Account on Wisestep, can transform yours to a potent world-class corporate referral program.

Dec 5, 2011

You are just 3 Persons away from your Ideal Candidate

Anyone who had watched the movie Six Degrees of Separation will be aware of a seminal study in the 1960's that established that every person in the world is connected to any other through a maximum of six people. In other words, due to modern advances in communication, you will be acquainted to Barrack Obama or the village cheiftain of the Hausa tribe by a mere six people.

It might seem surprizing; but it is evidently proven. And that was way back in the sixties – when internet was unheard of even in sci-fi circles. So, no one would be surprized to hear that internet and the Facebook revolution have brought the world even closer together.

Facebook recently released certain stats, one of which made particularly fascinating reading:

We found that the degrees of separation between any two Facebook users is smaller than the commonly cited six degrees, and has been shrinking over the past three years as Facebook has grown, and now stands at 4.74 between any two Facebook users, no matter where they reside in the world.

This would mean that there are hardly 5 people connecting you to any other person in the world. This number falls significantly when the two people in question are within the same country. There are only three degrees of separation between any two members of the same country.

This literally opens up a world of opportunities for recruiters. Just spare a thought. What is you have a position as a "Java Developer" in hand. Think about the number of people who will be qualified to take this position up in the entire country, or possibly the world. (And don't worry about willingness; another study shows that 86 percent of Facebook users are, in fact, open to a new job.)

It is a pool of 800 million candidates, all of whom you know within five people.

Here's where a Social Referral can make all the difference.

Social Referral on Facebook

As a recruiter, you can post a Job on Wisestep for free. You can now share this job with your network on Facebook. You job post will now be visible to all your friends and contacts. Now, few of them might decide to share this post on their profiles, or inform a few other friends personally. Your second degree contacts will be from a range of feilds and industries. And chances are, one of them will surely know a person who will be just about right for the job.

It's easy from there. Your ideal candidate gets a Referral from a friend. And they could send over their resume, directly to your inbox with just a few mouse clicks.

So what are you waiting for? Your new hire's just three persons away!